Retention

Hey there!

I'M Sally.

Read my story  ➝

 Sally Golestanian... Founder of Scaled CEO™, Retention Strategist, Mentor, and the founder of Scaled CEO™. I help high-performing CEOs scale quietly, sustainably, and with precision by transforming how they sell, serve, and retain.

With over a decade of entrepreneurial experience and 15+ years in global corporate leadership, I’ve built three multi six figure businesses and helped over 300 women start their own. But my real edge? I’ve lived the burnout that comes from being the sales system, and I built the solution I couldn’t find anywhere else.

After years of juggling multiple businesses and side hustles while working 24/7, I hit a wall. That’s when I went all in on funnels, automations, and email marketing. Within months, I’d not only regained my time, I’d elevated my client experience, increased retention, and scaled my revenue beyond what I thought was possible.

Now, I help high performing founders & CEOs do the same. 

Clients come to me when their growth starts costing them more than it gives. I specialize in turning leaking capacity into clean, elegant systems that sell behind the scenes, while delivering a luxury client experience that drives retention and lifetime value.

My brain sees strategic gaps others miss. My delivery is built on precision, clarity, and simplicity. Inside my world, there’s no second-guessing, only forward movement.

"If scaling has started to feel heavy, it’s likely because you’re still the system... or worse, the bottleneck. I help successful CEOs uncover why, and build the structure that finally changes that."